Promo Push On 15 Years In Dance Music Promotion

Since launching in 2011, Promo Push has established itself as one of the UK’s leading electronic music promotion companies, delivering carefully targeted campaigns for artists, labels and management agencies around the world.

Now marking 15 years in dance music promotion, the company continues to specialise in bespoke DJ, radio, press and third-party Spotify campaigns, helping releases reach the people who matter most.

Bespoke campaigns for the electronic music industry

Working with both major and independent labels, management agencies and artists directly, Promo Push offers everything from focused DJ promo campaigns to fully integrated, multi-channel strategies.

Each campaign is tailored around the release, its genre and its intended audience. This allows the team to create promotional plans that are precise, flexible and designed to build lasting momentum rather than short-term visibility alone.

Promo Push has worked on releases from artists including Jamie Jones, Gorgon City, Tiësto, Diplo, Kölsch, Green Velvet, Axwell, Armand Van Helden, Vintage Culture and Bob Sinclar, among many others.

The company’s label clients have included Anjunabeats, Defected Records, Axtone, SIZE, Ministry of Sound, Positiva, Relief and Armada.

Connecting music with DJs, radio and press

Promo Push’s services cover a broad range of promotional requirements, including A-list and tastemaker DJ promotion, international radio campaigns, 1001Tracklists mix show promotion, online press campaigns and third-party Spotify promotion.

The company works across the electronic music spectrum, supporting releases in genres including House, Tech House, Deep House, Disco, Melodic Techno, Trance, Future House and Drum & Bass.

Whether a track is aimed at underground club selectors, specialist radio, festival audiences or streaming listeners, Promo Push develops a genre-specific strategy designed to place the release in front of the most relevant industry contacts.

Supporting established artists and emerging talent

Although Promo Push has worked with some of the biggest names and labels in electronic music, the company also supports emerging artists and developing talent.

With more than fifteen years of experience in music marketing, the team understands the importance of building meaningful relationships throughout the industry. Rather than focusing on volume, Promo Push prioritises quality contacts, accurate targeting and a personal approach to every campaign.

That philosophy allows the company to work closely with clients throughout the promotional process, ensuring each release receives the attention and strategy it requires.

Detailed reporting throughout every campaign

Promo Push campaigns run over a four-week period, with clients receiving weekly reports detailing activity and results.

Reports can include feedback and scores from DJs and radio, information on who has listened to or reviewed a release, and details of artists and tastemakers intending to support the track. Clients can also receive updates on press coverage and Spotify placements secured during the campaign.

These reports provide a clear overview of a release’s progress and can also be used for press packs, artist updates and future release planning.

Continuing to evolve with dance music

The electronic music industry continues to move at a rapid pace. New artists emerge, new labels break through and digital platforms continue to influence how music is discovered, shared and supported.

Promo Push continues to adapt and expand its promotional network in response to those changes, while maintaining its focus on personal service, transparent reporting and long-term industry relationships.

From a targeted DJ campaign to a complete promotional strategy spanning radio, press and streaming platforms, Promo Push remains focused on helping artists and labels cut through the noise.

Fifteen years after its launch, the company’s central aim remains the same: to deliver bespoke, industry-leading promotion with the energy, passion and attention to detail required to help electronic music travel further.

Connect with Promo Push

Website: Promo Push
Facebook: facebook.com/PromoPush
Instagram: @promopush_uk